Al Aman Fund, Hypermax renew education partnership for orphaned youth in Jordan

Al Aman Fund for the Future of Orphans and Hypermax have renewed their partnership in Jordan for a second year to support a back-to-school campaign for orphaned youth. The effort will fund higher education, living support and skills development, while customers can donate at checkout across Hypermax stores.

Why it matters: - The renewed partnership adds private-sector funding to education support for orphaned youth in Jordan. - The campaign is designed to help students move into higher education with tuition, housing and monthly living support. - The effort also includes capacity-building and self-development programs meant to improve long-term independence.

What happened: - Al Aman Fund for the Future of Orphans and Hypermax renewed their strategic partnership for a second consecutive year. - The partnership supports the fund’s back-to-school campaign this year. - Hypermax customers across all of the chain’s stores in Jordan can add 10 qirsh or more to their bill as a donation at checkout.

The details: - The campaign targets orphaned youth who graduated from care homes and have reached age 18. - The support also extends to orphaned youth from across Jordan’s governorates. - The initiative covers higher-education tuition fees. - The initiative provides a monthly allowance. - The initiative includes housing support. - The initiative offers tailored capacity-building and self-development programs. - Al Aman Fund said the partnership reflects Hypermax’s long-term commitment to social responsibility and community development. - Noor Al-Humoud, Al Aman Fund’s director general, said the partnership is a model for cooperation between private companies and community institutions to create lasting impact. - Jérôme Akl, regional director for Majid Al Futtaim Retail – Hypermax Jordan, said the company is committed to sustainable positive impact in the communities where it operates.

Between the lines: - The checkout-donation model turns routine shopping into a recurring fundraising channel. - Hypermax is using a retail footprint to convert small customer contributions into education funding. - Last year’s campaign showed the approach can deliver measurable support when customers participate at scale. - Al Aman Fund’s broader model combines education aid with mental health, life-skills and self-development support, not just tuition assistance. - The fund’s SIDE framework includes 75 competencies across personal, social, economic and digital development. - The fund has supported more than 5,008 orphaned youth since its founding, including 63% women. - The fund says 3,856 young people have graduated from its programs. - A study of alumni found 78% had secured at least one job. - The fund is currently supporting 536 students. - Hypermax is a 29-store grocery chain in Jordan owned and operated by Majid Al Futtaim. - Hypermax also emphasizes locally grown and locally sourced products, online shopping and customer loyalty programs.

What's next: - The campaign will continue across Hypermax branches in Jordan during the back-to-school period. - Donations collected at checkout will help fund scholarships and student support services for eligible orphaned youth. - The partnership sets up another year of community fundraising tied to everyday shopping.

The bottom line: - The renewal deepens a retail-philanthropy model that links customer purchases to education access for vulnerable young people in Jordan.